Program Details

Business Administration Major, Concentrations, and Minors

 

Concentrations

We have a variety of exciting concentrations to choose from - so you can focus on what excites you. The Concentrations descriptions below link to flow sheets for each program so you can see the specific course requirements for each concentration - and see how your concentration fits in with your major program, and how your major program fits into your overall studies at MCLA!

Professor helping a studentAlthough strong quantitative skills and attention to detail are important qualities for an accounting concentration, students need to acquire other skills as well. Many students find the accounting concentration to be useful preparation for careers in consulting, investment banking, general management, public accounting, and securities analysis. Information on becoming a Certified Public Accountant (CPA) can be found here.

See Accounting Concentration requirements

 

Accounting Concentration Learning Coals

Upon completion of the concentration in Accounting, students will be able to do the following:

1.  Prepare financial reports in accordance with accounting standards and make sound  business decisions

2.  Apply accounting concepts, theories, and practices to management decision making;

3.  Analyze the impact of  Federal tax laws and regulations on individuals’ tax liability

4.  Demonstrate an understanding of auditing principles and techniques

5.  Demonstrate an appreciation of ethical and social responsibility in managerial decision-making.

Professor teaching a classEvents Management is a rapidly growing multi-billion dollar industry. Conferences, meetings, trade shows, and social events are regularly hosted all over the world. Career paths include corporate planning, association planning, special event companies, and intermediaries or third party planning companies.

See Event Management Concentration requirements

Event Management Concentration Learning Goals

Upon completion of the concentration in Event Management, students will be able to do the following:

1.  Apply foundational knowledge in all areas of business administration to decision-making related to marketing of events.

2.  Analyze how events are used to promote organizational missions and goals in a variety of industries and sectors.

3.  Evaluate the role that cultural and tourism organizations play in the economy at the local, state, national, and international level.

4.  Examine the role public policy plays in supporting arts, culture, and tourism in the economy, and the subsequent impact on organizational structure and activities.

 

Professor teaching a classToday's global economy demands a sophisticated knowledge of business, legal, and cultural practices. Our international business concentration will prepare you to step confidently into careers in multinational corporations and government agencies.

See International Business Concentration requirements

International Business Concentration Learning Goals

Upon completion of the concentration in international business, students will be able to do the following:

1.  Apply interdisciplinary knowledge and skills when discussing, making decisions, and solving business problems.

2.  Examine entry strategies and organizational structures in international organizations

3.  Evaluate the role of domestic and international institutions in shaping the business environment.

4.  Demonstrate awareness of political, social, and economic forces that affect domestic and global markets.

5.  Demonstrate an appreciation of ethical and social responsibility in managerial decision-making.

 

Professor teaching a classThis concentration offers a solid grounding in applying the knowledge essential for understanding consumer and organizational buying patterns and for developing successful marketing strategies. Many students with a concentration in marketing have gone on to work in brand management, advertising, sales, marketing research, consulting, and entrepreneurial ventures.

See Marketing Concentration requirements

Marketing Concentration Learning Goals

Upon completion of the concentration in Marketing, students will be able to do the following:

1.  Create an integrated marketing communication plan.

2.  Communicate unique marketing mixes and selling propositions for specific product offerings.

3.  Formulate marketing strategies that incorporate psychological and sociological factors which influence consumers.

4.  Collect, process, and analyze consumer data to make informed marketing decisions

5.  Analyze marketing problems and provide solutions based on a critical examination of marketing information.

Professor teaching a classManaging people, projects, and programs requires a considerable range of knowledge and skills. This concentration offers courses and experience to students who want careers in management or want to take on major challenges and responsibilities in private, public, and not-for-profit organizations.

See Management Concentration requirements

Management Concentration Learning Goals

Upon completion of the concentration in Management, students will be able to do the following:

1.  Demonstrate an understanding of the major functional disciplines: management, marketing, finance, and accounting.

2.  Demonstrate competency in business writing and presentation skills.

3.  Demonstrate an understanding of ethical practices in organizations.

4.  Demonstrate the ability to use different methodologies for recognizing, analyzing, and solving problems in an organizational context (critical thinking).

5.  Demonstrate the ability to work effectively in teams to accomplish organizational goals.

 

Professor teaching a classThe $200 billion sports industry thrives not only through its athletes, teams, and coaches, but also through those who can oversee multiple components involved in the business of sports. This concentration combines course work in management and marketing fundamentals with sport and recreation needs.

See Sports Management Concentration requirements

Sport Management Concentration Learning Goals

Upon completion of the concentration in Sport Management, students will be able to do the following:

1.  Apply sports management concepts, theories, and practices to management decision making;

2.  Apply coaching sports concepts, theories, and practices to management decision making;

3.  Apply sports and contract law and compensation concepts, theories, and practices to management decision making

4.  Demonstrate foundational management, marketing, and legal knowledge necessary for success in sports management professions.

 

Professor Helping StudentSee General Business Major course requirements.

General Management Concentration Learning Goals

Upon completion of the concentration in General Management, students will be able to do the following:

1.  Use quantitative and qualitative tools and methodologies to support organizational decision-making

2.  Be able to identify and analyze business problems and opportunities and formulate recommendations for courses of action.

3.  Recognize and appropriately respond to ethical, legal and strategic concerns relating to management

4.  Demonstrate an understanding of major management concepts, theories, and their applications to different organizational situations.

 

student program goals

 

Minors

Professor teaching a class, sitting with studentsThis minor program provides non-majors with a basic understanding of the structure and function of businesses and organizations - management of human, financial, physical resources, marketing of products and services, and the role of businesses and organizations in the national and global economy.

Required Courses:

BADM 100 Explorations in Business
or ECON 141 Macroeconomics
BADM 224 Financial Accounting
BADM 260 Management
BADM 270 Marketing

Two electives selected from any 300 level or higher department offering for which prerequisites have been met.

Student working on his computerThe Economics minor is ideal for students in all majors, including those within and outside the Department of Business Administration and Economics.  The minor introduces students to theories of economics and demonstrates how these and associated analytical and quantitative methods apply to consumer behavior, business decision-making, and the market economy as a whole.

Required Courses:

ECON 141 Macroeconomics
ECON 142 Microeconomics
ECON 316 Statistics for Economics and Business

THREE economics elective courses at the 300 level or higher

The Marketing minor introduces students to the fundamentals of designing and implementing the marketing strategy for any for-profit or not-for-profit organization.  It is an excellent minor for students in Arts Management, Corporate Communications, Environmental Studies and Public Relations.

Required Courses:

BADM 100 - Explorations in Business
ECON 142 - Microeconomics
BADM 270 - Marketing
BADM 381 - Consumer Behavior

THREE of the following:
BADM 380 - Strategic Marketing
BADM 382 - Marketing Research
BADM 384 - Marketing Communications
BADM 385 - Global Marketing
BADM 386 - Sport Marketing 
BADM 387 - Service & Event Marketing

Open to all majors, this 18 credit academic program is designed to develop innovative thinking and creative problem.  The program seeks to link a student's social and personal interests with entrepreneurial thinking.  The coursework introduces students to prevalent frameworks for new idea creation while providing project-based experiences that help them turn ideas into actionable plans.  

Required Courses:

LEAD 200: Introduction to Leadership
BADM 270: Marketing
ENTR 210: Principles of Entrepreneurship
BADM 395: Accounting for Entrepreneurs OR
BADM 340: Financial Management 
BADM 367: Small Business Entrepreneurship
ENTR 510: Entrepreneurial Studies Seminar

Read more about Entrepreneurship at MCLA

The Leadership Minor provides student with the opportunity to combine campus and community services with leadership studies in order to acquire the knowledge and skills necessary for assuming leadership positions in our increasingly interconnected world.

Read more about Leadership Minor